Houseplant Influencers to Follow in 2026
We love consuming plant content online. From learning new styling ideas and care tips to seeing what others are growing in their own homes, plant content helps us feel inspired, informed, and connected to the wider houseplant community. Whether it’s long-form YouTube videos or quick TikTok tips, there’s something comforting about learning from fellow plant lovers who are just as obsessed as we are.
Here are just a few houseplant YouTubers and TikTok creators we love watching and regularly recommend.
The Jungle Haven – Claire Lowrie
UK-based YouTuber Claire Lowrie is the creator behind The Jungle Haven and currently cares for an impressive collection of over 300 houseplants. Her content is packed with practical advice, honest plant care insights, and plenty of inspiration for anyone dreaming of a thriving indoor jungle. Claire’s calm, knowledgeable approach makes her videos both educational and easy to watch, whether you’re a beginner or a seasoned plant parent.
Subscribe to Claire on YouTube →
GoodGrowing – Emma Angold
Originally from LA, Emma’s love for tropical houseplants truly blossomed after moving to the UK. Creator of GoodGrowing, Emma recently won Gold at the 2025 RHS Malvern Show, and her in-depth plant care videos are a must-watch. Her signature hour-long uploads feel like a FaceTime call with an old friend—relaxed, informative, and full of genuine passion for plants.
Subscribe to Emma on YouTube →
The Plant Rescuer – Sarah Gerrard-Jones
Known as The Plant Rescuer, Sarah is on a mission to reduce plant waste within the ever-growing houseplant industry. Her content focuses on rehabilitation, proper plant care, and empowering plant owners at every stage to do better by their plants. We’re proud to collaborate with Sarah on our Rescue Boxes, helping to give plants a second chance and reduce unnecessary waste. She is also the author of The Book Your Houseplants Want You To Read.
Follow Sarah's journey on Instagram →
Worcester Terrariums – Ben Newell
Ben Newell is a UK-based creator specialising in terrariums, vivariums, and bioactive setups, particularly for reptiles. His content is incredibly helpful if you’re interested in building your own enclosed ecosystems or learning more about terrarium design. If you love terrariums as much as we do, Ben should be right at the top of your watch list. His passion for storytelling and nature really brings his work to life.
Hilton Carter
Plant stylist, best-selling author, and all-round plant icon, Hilton Carter shows you how to transform your living space into an indoor paradise. His content blends interior styling with plant care, proving that houseplants are as much about atmosphere and well-being as they are about horticulture.
Michael Perry – Mr Plant Geek
Michael Perry, also known as Mr Plant Geek, is a horticulturist, author, and TV presenter who is never shy about sharing the latest houseplant trends. His energetic personality and deep plant knowledge make his content both entertaining and educational, perfect for anyone who wants to stay ahead of what’s new in the plant world.
Blossom Effect – Paige Tallin
If you watch even one or two of Paige’s videos, you’ll quickly realise her personality is just as infectious as her love of plants. Through Blossom Effect, Paige breaks down common houseplant myths and shares the very real ups and downs of caring for a large plant collection. Her honest, relatable content is a refreshing reminder that plant parenthood isn’t always perfect.
Memo – Houseplanty Goodness
Memo, the creator behind Houseplanty Goodness, has collected over 600 tropical houseplants and documents his growing journey on YouTube. His channel is a treasure trove of experience, offering insights into caring for a wide range of tropical species while sharing the joy (and challenges) of maintaining such a vast collection.
Subscribe to Memo on YouTube →